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2017 SMCC Sponsorship Marketing Awards

[wpv-post-taxonomy type="topic" separator=" "] [wpv-post-taxonomy type="category"] [wpv-post-title] TSR was there, at the sold-out 2017 Sponsorship Marketing Awards ceremony in Toronto on April 20 at a packed 99 Sudbury. The annual awards honour top tier properties, brands and companies that have positively shifted the landscape of sponsorship marketing by forging meaningful [...]

2017-05-01T14:20:06+00:00 May 1st, 2017|Elite|0 Comments

A nice problem to have

[wpv-post-taxonomy type="topic" separator=" "] [wpv-post-taxonomy type="category"] [wpv-post-title] The runaway success of GoDaddy Canada's Ittybittyballers campaign with Toronto Raptors star Jonas Valanciunas left it with a problem: so now what? The program, described in detail in the January 2017 issue of TSR, saw GoDaddy draw upon its Raptors partnership to secure [...]

2017-04-15T23:22:12+00:00 April 15th, 2017|Elite|0 Comments

TTG shows faith in Alberta

[wpv-post-taxonomy type="topic" separator=" "] [wpv-post-taxonomy type="category"] [wpv-post-title] TTG Canada and its subsidiary TORQUE Strategies are staring down Alberta's struggling economy, opening a TORQUE Strategies office in Calgary on April 3. TTG, formerly the TwentyTen Group, grew out of the sponsorship marketing team at the 2010 Vancouver Winter Olympics. It has since [...]

2017-04-15T21:40:56+00:00 April 15th, 2017|Elite|0 Comments